Monday, 1 April 2013

Don't Judge A Book By Its Cover

Today I was just viewing some of the investment websites and my attention just got stuck into one website, and that was of the fourth world richest man company website Berkshire Hathaway Inc. Mr Warren Buffett whose estimated worth as per Forbes is $ 53.5 B, can't he afford a better website for his company ?

There is no fancy stuff no eye catching pictures. It just have its full company details , annual& interim reports, letters to shareholders from Mr Buffett which date backs to 1977. Basically it has all information related to its company, and is regularly updated.

So Can't BH Inc. afford a eye catching website ? You will say you must be joking now.

One thing I learned here is not to judge the book by its cover. The main thing lies in its content and how interestingly it catches readers interest to read more.

We may have seen so many companies having great websites but when we encounter them in our course of need the inside atmosphere , services , product is all opposite to what's written in their website .

So before we judge any book or company take some time to see :
-Who are they?
-Are they trustworthy?
-Can we invest our money in their products?
-Are the management real professionals?
-Will we receive a value for what we spend?
- How quick the ROI is?

We can surely do some proper checks by looking into their website before doing our transaction with them. We can see:
-Whether they update their information regularly or not?
-Their blog or review are good enough to believe them or not?
-Are they doing their corporate social responsibility part well or not?
-What does clients testimonials tell about them?
Any many more.

So next time when we purchase a book or look for a company, lets not just go by its cover. Analyse and act with our reasoning.

And, as per Berkshire Hathaway Inc website, If ever I have a chance to meet Mr Buffet, I will ask one question why you haven't updated your website to CMS or any other platform, though it will be a silly and stupid question to ask to a man who love being simple and know what he is doing and whose each second is more worth than our annual salary.

- Digvijay Thapa





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